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historic posters

Marketing the Wild West with sea rescue

Marketing Buffalo Bill’s Wild West

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Buffalo Bill’s Wild West traveled for some 30 years, both in the U.S. and in Europe. As with all such extravaganzas, marketing was a given. Aside from so-called “earned media” in the popular press, promotional posters—similar to the billboards of today—advertised all that audiences would see within the show’s arena. Fortunately, the Buffalo Bill Center […]

Buffalo Bill's Wild West and Queen Victoria

Wild West Posters: 19th Century Billboards

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This week I learned about historic printing—processes of a hundred years ago or so. Mike Parker, printer, historian, and presenter at the Buffalo Bill Center of the West, taught me a thing or two about printers and presses, especially as they apply to one of the most extraordinary Buffalo Bill’s Wild West posters in the […]